Manager, Health Product and Proposition
Core
Develop and execute health customer marketing campaigns and engagement initiatives to drive business growth, retention, and acquisition.
Role type
Manager, Health Product and Proposition
Builds
Health customer marketing campaigns and engagement initiatives
Domain
Insurance / Health / Financial Services
Deliverable
product features
Required skills
Campaign management, Project management, Stakeholder engagement, Analytical skills, Customer marketing strategy, Process improvement
Preferred skills
Insurance product management, Agency distribution channel experience, Health or financial services business exposure
Technologies
N/A
Responsibilities
Build and execute end-to-end customer campaigns for the health business, Project manage health customer campaigns from ideation through execution, Collaborate with cross-functional stakeholders including Agency, Marketing, and Technology, Drive campaign awareness and adoption through sales channels, Monitor campaign performance and analyze customer responses, Prepare performance reports and business presentations, Drive continuous improvement of campaign design and operational workflows, Own campaign support and governance
Seniority
Manager, hands-on leadership
