Product Strategy Senior Advisor
Core
Defines and advances enterprise strategy for content capabilities powering personalized customer experiences across digital and communication channels.
Role type
Senior Product Strategy Advisor (Content & Personalization)
Builds
Enterprise content management, dynamic content assembly, reusable content architecture, and omni-channel content delivery.
Domain
Digital Experience / Content Management / Personalization
Deliverable
product features
Required skills
Enterprise product strategy, content management platforms (headless CMS, composable), omni-channel engagement, market analysis, cross-functional influence, solution architecture, AI/automation evaluation
Preferred skills
Adobe Experience Manager, Contentful, Sitecore, Optimizely, Acquia, CDPs, AI-driven decisioning platforms, dynamic content solutions
Technologies
Headless CMS, composable architectures, CDPs, AI-driven decisioning platforms
Responsibilities
Provide strategic counsel to senior leadership on content and personalization strategies; Develop product definitions, capability roadmaps, and solution plans; Lead strategy and adoption of headless and composable content management; Shape personalization capabilities tailored to customer context; Identify opportunities for AI and automation in content operations; Influence stakeholders without direct authority to drive alignment and execution.
Seniority
Senior, hands-on IC with strategic scope