CareerPlan

Creative Producer / Creative Strategist (Meta Ads)

RemoteFull-time2026-11-05 → 2026-11-11
Remote

Core

Own the creative testing roadmap and production for an AI assistant product targeting small business owners via WhatsApp and messaging apps.

Role type

Senior Creative Producer / Creative Strategist (Performance Marketing)

Builds

Motion ads, statics, product-demo videos, and UGC-style scripts for a subscription-based AI assistant.

Domain

SaaS / AI / Performance Marketing

Required skills

Creative strategy for performance marketing, scriptwriting, data-driven decision making (CTR, CPA, ROAS), competitor analysis, UGC management, AI tool usage

Preferred skills

Subscription app experience, quiz funnel expertise, multi-market creative experience, motion design/editing

Technologies

Meta Ads, TikTok Creative Center, Notion, Airtable, Figma, CapCut

Responsibilities

Define creative testing angles, hooks, and personas; write scripts and briefs for designers; analyze ad performance metrics to iterate or scale; maintain a creative log; track competitor trends; manage UGC creators and video editors.

Seniority

Mid-Senior, hands-on IC