Brand Manager
Core
Coordinate brand marketing projects, manage external agencies, and analyze brand metrics for a B2B iGaming tech company.
Role type
Brand Manager
Builds
Integrated 360° marketing campaigns and brand initiatives
Domain
B2B iGaming / Technology
Deliverable
product features
Required skills
Brand marketing, project coordination, agency management, brand metrics analysis, marketing research, brief preparation, campaign execution, creative concept development, budget control
Preferred skills
Brand Health Tracking experience, new brand launch experience
Technologies
Marketing analytics tools, project management tools
Responsibilities
Coordinate brand marketing projects from brief to execution; Organize interaction with creative, advertising, and research agencies; Support integrated 360° marketing campaigns across channels; Analyze marketing research results, brand indicators, and market trends; Participate in developing creative concepts and communication formats; Lead individual brand projects from task setting to implementation.