Strategic Performance Marketing Specialist
Core
Analyze candidate behavior, marketplace performance, and consumer trends to uncover insights that support growth and improve marketplace health at a job platform.
Role type
Senior individual contributor performance marketing specialist (marketplace analytics)
Builds
Regular reports and dashboards providing visibility into marketplace performance and key trends
Domain
Job-tech / Online Platforms / B2C Marketplaces
Deliverable
dashboards & analysis
Required skills
Marketplace performance analysis, Candidate behavior analysis, Data interpretation, Performance measurement, Commercial mindset, Stakeholder collaboration, Structured problem solving
Preferred skills
Marketplace expertise, Growth & optimization exposure, Customer lifecycle knowledge, Advanced analytics tools, Marketplace economics understanding
Responsibilities
Monitor marketplace KPIs (engagement, application activity, traffic, conversion), Analyze candidate behavior to identify patterns and opportunities, Generate insights and recommendations for marketplace optimization, Create performance reporting and dashboards, Collaborate with Product, Marketing, Commercial, Pricing, and Analytics teams, Conduct market and competitor analysis
Seniority
Senior, hands-on IC
