STAGE - Chargé d'études stratégie marketing digital F/H
Core
Support the digital marketing strategy of a retail bank by monitoring digital trends, analyzing fintech innovations, and benchmarking competitors.
Role type
Marketing Strategy Intern
Builds
Digital marketing strategy execution and competitive analysis
Domain
Banking / Digital Marketing
Deliverable
dashboards & analysis
Required skills
Data analysis, Trend identification, Competitive benchmarking, KPI tracking, Strategic synthesis
Preferred skills
Interest in Fintech, Knowledge of digital banking models, Office suite proficiency
Responsibilities
Monitor digital trends and fintech innovations, Conduct competitive benchmarks on digital strategies, Track KPIs for digital marketing axes, Produce documents for steering committees