First VP, Marketing & Communications, Group Wholesale Banking & Markets
Core
Lead marketing and communications strategy for Group Wholesale Banking and Global Markets, driving client engagement, media relations, and digital campaigns across ASEAN and global markets.
Role type
First VP, Marketing & Communications (Group Wholesale Banking & Markets)
Builds
Go-to-market plans, client engagement programs, media campaigns, and internal/external communications for GWB and GM.
Domain
Banking & Finance (Wholesale Banking & Global Markets)
Required skills
Business communications strategy, content writing for all media platforms, social media and networking, event management, project implementation, managerial leadership, industry research and analysis, digital asset management.
Preferred skills
Speechwriting, pitchbook development, video production, media relations, competitor analysis.
Technologies
Digital marketing platforms, social media tools, video production software, intranet management systems.
Responsibilities
Implement business communications strategy including client engagement and media outreach; develop content for client engagement including speeches and pitchbooks; manage event management and provide advisory for GWB events; develop content for digital and social media campaigns; manage internal and external digital assets; prepare communication materials for media releases and interviews; provide industry insights and evaluate competitor activities; deploy marketing initiatives from ideation to execution; report on communications strategy performance.
Seniority
First VP, strategic leadership with hands-on execution