Manager, Communications & Public Relations
Core
Develop and execute marketing and promotional campaigns for the retail bank, manage crisis communications, and support corporate activities including events and ESG initiatives.
Role type
Manager, Communications & Public Relations
Builds
Marketing campaigns, media placements, and corporate communications for a financial services group
Domain
Financial Services / Banking
Deliverable
product features
Required skills
Marketing campaign planning, crisis communications management, media relations, team leadership, digital/social media marketing, budget management
Preferred skills
Experience in banking or financial services, knowledge of advertising and PR
Technologies
ATL/BTL promotions, digital/social media platforms, POP displays
Responsibilities
Plan and drive marketing communications campaigns for products and services; manage and coach direct reports; maximize media exposure and maintain media relationships; support crisis communications and reputation risk management; execute corporate events and ESG/CSR initiatives; manage agency and external party liaisons
Seniority
Manager, hands-on leadership