Senior Product Marketing Manager, Commercial Banking & Payments
Core
Shape go-to-market strategy, market positioning, and commercial growth for Q2's Commercial Digital Banking, Treasury Management, and Payments solutions.
Role type
Senior Product Marketing Manager (Commercial Banking & Payments)
Builds
Commercial Digital Banking, Treasury Management, and Payments solutions for banks, credit unions, and fintechs
Domain
Commercial Banking, Treasury Management, Payments, Fintech
Deliverable
product features
Required skills
Commercial banking domain expertise, GTM strategy development, market intelligence analysis, buyer-centric messaging, competitive differentiation, product roadmap partnership, executive stakeholder management
Preferred skills
Knowledge of real-time payments (RTP, FedNow), ACH modernization, ISO 20022, open banking, API connectivity, fraud prevention
Technologies
Digital banking platforms, treasury management systems, payment processing infrastructure, ERP connectivity
Responsibilities
Analyze commercial banking market dynamics and competitive offerings to inform segmentation and growth opportunities; Develop and own GTM strategy including prioritization, audience architecture, and launch sequencing; Serve as a commercial banking subject matter expert to translate customer needs into differentiated positioning; Monitor regulatory trends and fintech disruption signals to inform annual GTM planning; Partner with Product Management to connect market intelligence to product roadmap priorities; Engage with commercial banking customers, industry analysts, and executive audiences to articulate Q2's vision
