Credit Card Business Manager
Core
Develop and execute credit card business strategies, manage customer segments, and drive cross-selling and brand building initiatives.
Role type
Senior Credit Card Business Manager
Builds
Credit card products, promotional campaigns, and customer acquisition programs
Domain
Financial Services / Credit Cards
Deliverable
product features
Required skills
Credit card business operations, Customer segmentation, Cross-selling strategies, Brand building, Product management, Marketing campaign execution, Data analysis, Stakeholder coordination
Preferred skills
Credit risk management, Business innovation, Merchant partnership development
Technologies
MS Office (Word, Excel, PowerPoint)
Responsibilities
Design and implement customer acquisition and spending stimulation initiatives, Maintain and manage credit card products including feature definition and merchant partnerships, Conduct analysis of customer card usage behavior to adjust credit limits, Coordinate cross-selling activities with relevant business units, Develop strategies for brand building and promotional campaigns, Assist in designing incentive reward programs and product training for frontline staff
Seniority
Senior, hands-on IC
