User Acquisition Lead
Based in Ukraine
Core
Lead User Acquisition strategy and scale paid acquisition for cross-platform EdTech and AI products serving 100M+ users globally.
Role type
Senior User Acquisition Lead (Performance Marketing)
Builds
MusesAcademy (Lifestyle EdTech), VPN (cross-platform security), AI Master (AI text tools)
Domain
EdTech, AI, Lifestyle
Deliverable
production ML models
Required skills
User Acquisition strategy, Meta Ads scaling, TikTok Ads, budget management ($50k+), CAC/LTV/ROAS analysis, team leadership
Preferred skills
Creative/Analytics/Product collaboration, GEO expansion, retention optimization
Technologies
Meta Ads, TikTok Ads
Responsibilities
Formulate UA strategy, scale paid acquisition, optimize ad sets and creatives, manage UA team performance, collaborate with Creative/Product/Analytics
Seniority
Senior, hands-on IC with team leadership
