Senior Online Reputation Manager
Core
Develop and execute ORM/SERM strategies for a portfolio of brands on Tier-1 markets (US, UK, EU), managing search visibility, review platform ratings, and AI search reputation.
Role type
Senior Online Reputation Manager (Strategy & Operations)
Builds
Search visibility, review platform ratings, and brand reputation across AI search engines.
Domain
Digital Marketing / Public Relations / Brand Management
Required skills
ORM/SERM strategy, SERP analysis, Knowledge Panel management, review platform moderation (Trustpilot, App Store, Google Play), sentiment analysis, crisis management, dashboard creation, external site placement, team leadership
Preferred skills
SEO fundamentals, AI search optimization, automation of ORM processes, multilingual communication
Technologies
Brand24, Mention, YouScan, Google Search Console, Trustpilot, App Store, Google Play
Responsibilities
Develop ORM/SERM strategies; manage search visibility and sentiment; optimize Knowledge Panels and AI Overviews; improve review platform ratings; monitor mentions and manage crisis response; create dashboards and automate processes; lead a team of Reputation Managers.
Seniority
Senior, hands-on IC with strategic ownership