Marketing Data Scientist
Core
Extract insights from large datasets to drive strategic marketing decisions, optimize pricing, and improve customer retention for luxury travel experiences.
Role type
Marketing Data Scientist (Contractor)
Builds
Predictive models for customer segmentation, pricing optimization, and demand forecasting; cross-channel attribution analysis.
Domain
Luxury travel / Digital Marketing Analytics
Deliverable
production ML models | dashboards & analysis
Required skills
Python, R, SQL, statistical analysis, machine learning, predictive modeling, data visualization (Tableau/Power BI), Google Ads/GA4/BigQuery expertise
Preferred skills
Master's or Ph.D. in Statistics/Math/CS
Technologies
Python, R, SQL, Tableau, Power BI, Google Ads, GA4, BigQuery
Responsibilities
Analyze large datasets to uncover trends and patterns; Develop and refine predictive models for segmentation and pricing; Provide actionable insights for marketing campaigns and retention; Partner with product and marketing teams to improve conversion; Apply advanced statistical methods and ML techniques; Collaborate with data engineering for data quality; Document methodologies and communicate findings to stakeholders.
Seniority
Mid-Senior level (3+ years experience)