Google Ads Specialist (Nutrameg)
Core
Drive user acquisition for a healthtech startup's nutrition and fitness products via high-performing Google Ads campaigns across Search, Demand Gen, Performance Max, and YouTube.
Role type
Senior Google Ads Specialist (Performance Marketing)
Builds
User acquisition campaigns for a global healthtech client
Domain
Healthtech / Digital Marketing
Required skills
Google Ads campaign management, keyword research, ad copywriting, data analysis, bidding strategies, account structuring, ROI optimization
Preferred skills
Experience scaling accounts to EUR 200k+/month, subscription-based product experience
Technologies
Google Ads (Search, Demand Gen, Performance Max, YouTube)
Responsibilities
Plan, launch, and optimize Google Ads campaigns; manage large monthly budgets independently; conduct keyword research and structure accounts; analyze performance metrics and report on KPIs; create compelling ad copy; collaborate on brainstorming sessions to improve ROI.
Seniority
Senior, hands-on IC