《怪物猎人:旅人》-海外发行运营
Core
Overseas marketing and operations for Monster Hunter: Wilds in key markets including Greater China, Korea, and Southeast Asia.
Role type
Senior overseas marketing manager (gaming)
Builds
Regional marketing strategies, PR campaigns, KOL partnerships, and content ecosystems for a live-service RPG.
Domain
Gaming / Mobile RPG / Open World
Deliverable
product features
Required skills
Game industry marketing, regional strategy formulation, PR/KOL management, content ecosystem planning, cross-regional collaboration, localization coordination, high-pressure environment management, multi-threaded communication.
Preferred skills
Mobile game full-cycle launch experience, Southeast Asia/Greater China/Korea market experience, passion for RPG/open-world games, creative marketing sense.
Technologies
None stated
Responsibilities
Formulate and execute third-party publishing marketing strategies; develop regional strategies and creative execution plans based on user insights; plan and execute marketing events to drive content volume and conversion efficiency; manage censorship review processes and align with IP holder requirements.