腾讯营销-微信小游戏广告运营经理
Core
Design product solutions and operational methodologies to help WeChat mini-game developers monetize through advertising and commercial promotion.
Role type
Senior Product & Operations Manager (Mini-game Monetization)
Builds
Advertising formats, conversion funnels, and recommendation strategies for WeChat mini-games
Domain
Gaming industry, WeChat ecosystem, digital advertising
Required skills
Commercialization strategy, game industry business models, advertising and user growth logic, data analysis, market research, project management
Preferred skills
Experience in advertising or game business, cross-functional collaboration, innovative thinking
Technologies
WeChat ecosystem, video accounts, search features