Kampagnenmanager Paid-Social / Redakteur*in
Core
Paid-Social Campaign Manager and Editor supporting ZDF's Fiction, Entertainment, and Young Audiences teams by developing and optimizing paid social strategies and influencer marketing campaigns.
Role type
Senior Paid-Social Campaign Manager / Social Media Editor
Builds
Paid social media campaigns, influencer marketing strategies, and content distribution for ZDF entertainment formats and series.
Domain
Media & Entertainment / Social Media Marketing
Required skills
Paid social strategy development, Influencer and creator marketing, Agency management, Social media platform expertise (Meta, TikTok), Data-driven optimization, Content strategy
Preferred skills
Portfolio perspective on social media, Cross-functional team collaboration, Market and platform trend analysis
Technologies
Meta, TikTok, Social media platforms
Responsibilities
Develop paid social and influencer marketing strategies with agencies, Plan and optimize paid social campaigns and post-boosting, Act as liaison between editorial teams, agencies, and platform partners, Monitor market trends and integrate new distribution approaches
Seniority
Senior, hands-on IC