微信小店-产品运营-美妆护肤类目运营方向
Core
Develop and execute operational strategies for the beauty and skincare category on WeChat Mini Program stores to drive GMV growth and manage business risks.
Role type
Category Operations Manager (Beauty & Skincare)
Builds
WeChat Mini Program store operations and category growth strategies
Domain
Social e-commerce / Private domain commerce / Beauty & Skincare
Required skills
Category strategy formulation, risk compliance management, data-driven user value monitoring, merchant operations, supply chain enrichment
Preferred skills
0-to-1 business experience, cross-border sourcing knowledge, large project management
Technologies
WeChat Mini Program ecosystem, data analytics platforms
Responsibilities
Formulate category operational strategies and compliance rules; build traffic and conversion monitoring systems; manage core merchant operations and industry benchmarking; enhance category supply diversity.
Seniority
Mid-level, hands-on IC