Marketing Specialist
Core
Planning and execution of exclusive high-quality events and bespoke client experiences for the Greater China business, supporting brand-building initiatives.
Role type
Senior marketing specialist (events & brand)
Builds
Client events, branded materials, and brand campaigns for the Greater China region
Domain
Wealth management / Financial services
Deliverable
client delivery
Required skills
Event management, brand strategy, client communication, partnership management, compliance, creative concept development, project coordination
Preferred skills
Financial industry experience, bilingual communication (English/Chinese), resourcefulness, adaptability
Technologies
None stated
Responsibilities
Manage end-to-end process of planning, coordination and delivery of client events; Assist in creation of event ideas and unique client experiences; Support evaluation and execution of partnership and sponsorship projects; Support execution of branding initiatives and campaigns; Develop and produce client communication materials and brochures; Manage development and production of branded gift items; Track and report on client event outcomes; Collaborate with relationship managers and stakeholders; Ensure compliance with bank marketing policies; Support ad hoc regional marketing projects
Seniority
Senior, hands-on IC
