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Live-streaming Functional Lead, Retail Customer Care

Shanghai, China💼 Full-time🗓 2026-07-23 → 2026-09-28

Core

Lead the Retail Customer Care livestream team to deliver a personal digital shopping experience for Apple customers globally.

Role type

Senior management lead for livestream operations

Builds

Live-stream customer experiences and content for Apple's online store

Domain

E-commerce, consumer technology, retail

Required skills

Team leadership, operational strategy, performance metrics management, cross-functional collaboration, customer experience advocacy, global program execution, strategic planning

Preferred skills

Host/script/editorial management, global tech sector leadership, China digital ecosystem knowledge, Douyin engagement formats expertise, analytical decision making

Technologies

Livestream platforms, short video tools, broadcast production systems

Responsibilities

Lead a team of Host Managers, Script & Demo Editorial Managers, and Individual Contributors; Define critical metrics for livestream operations; Implement operation strategy aligned with business goals; Drive operational excellence and optimize viewer experience; Engage in WW forums and global initiatives; Represent the team at regional events and strategic meetings

Seniority

Senior, hands-on IC

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