《火影忍者》手游- 营销推广
Core
Formulate promotion strategies and execute campaigns to drive user growth for a mobile game, leveraging events, channels, live streaming, and PR.
Role type
Senior Growth Marketing Manager
Builds
User acquisition and engagement campaigns for a mobile game
Domain
Mobile Gaming
Deliverable
product features
Required skills
Game marketing strategy, Event marketing, Channel partnerships, Live streaming integration, PR management, Content creation, User research, Cross-functional collaboration
Preferred skills
Creative thinking, Market insight, Product planning experience
Technologies
N/A
Responsibilities
Develop promotion strategies based on product lifecycle stages; Execute multi-channel campaigns including events, BD, and live streaming; Identify and expand content and channel opportunities; Lead creative content production and collaboration.
Seniority
Senior, hands-on IC