Senior Search Engine Optimization Manager, Data Strategy
Core
Define and execute traditional and AI Search Engine Optimization (SEO) data strategy, reporting routines, and metrics for commercial marketing lines of business.
Role type
Senior IC SEO Manager (Data Strategy)
Builds
Reports, dashboards, and visualizations for organic and AI search performance
Domain
Digital Marketing / SEO / AI
Deliverable
dashboards & analysis
Required skills
SEO strategy, data strategy, KPI analysis, project management, executive communication, team mentorship, competitive analysis, program execution planning, cross-functional collaboration
Preferred skills
AI model monitoring, integrated marketing expertise, industry dynamics knowledge
Technologies
None explicitly stated
Responsibilities
Define SEO and AI SEO data strategy and metrics; propose and build reports and dashboards; monitor SEO trends and algorithm changes; analyze KPIs and share insights; recommend actions to executive leaders; mentor earlier-career team members; develop and execute SEO/AI tests and experiments; drive medium-complexity projects
Seniority
Senior, hands-on IC with strategic oversight