Senior Director, Product Marketing - Apps
Core
Own growth strategy and business performance for Power Apps, defining category, value proposition, and product story for AI-native application development.
Role type
Senior Director, Product Marketing
Builds
Power Platform portfolio (apps, automation, data, agents, governance, extensibility)
Domain
Cloud SaaS, AI-native application development, low-code platforms
Deliverable
product features
Required skills
growth strategy, revenue expansion, usage optimization, retention management, market share growth, category definition, value proposition crafting, product story development, roadmap prioritization, technical demo creation, launch management, customer insight generation, partner ecosystem management, developer community building, competitive analysis, segmentation strategy, adoption program design, packaging strategy, monetization recommendations, team leadership, cross-functional collaboration, strategic clarity, execution, inclusive leadership
Preferred skills
experience with AI, application platforms, low-code development, data, automation, governance
Technologies
Power Apps, Power Platform, AI, low-code development tools
Responsibilities
Identify high-impact opportunities to expand revenue, usage, retention, and market share; partner with Engineering to translate customer needs into roadmap priorities; lead product marketing for the Power Platform portfolio; develop deep customer, partner, developer, and competitive insights; lead and develop a high-performing product marketing team
Seniority
Senior Director, strategic leadership & team management