Referent Personalmarketing (m|w|d)
Core
Planning and conceptual development of personal marketing measures to recruit staff and junior talent, evolving the employer brand, and managing recruitment campaigns.
Role type
Personal Marketing Specialist
Builds
Employer brand, career website structure, recruitment campaigns
Domain
Non-profit / Social services (blind and visually impaired support)
Deliverable
product features
Required skills
Employer branding, online marketing, recruitment channel selection, job ad writing, social media campaign management, stakeholder collaboration
Preferred skills
Knowledge of blind/visually impaired specific topics, openness to working with people with disabilities
Technologies
Social media platforms, career website CMS
Responsibilities
Plan and develop personal marketing measures for recruitment, evolve the employer brand with an agency, formulate job postings, select recruiting channels, steer social media campaigns
Seniority
Mid-level, hands-on IC
