Werkstudent (m/w/d) Servicevertrieb
Core
Support the development of the customer journey in the aftermarket service sales division, including marketing measures, special promotions, and data management.
Role type
Student (Werkstudent) in Service Sales / Aftermarket Marketing
Builds
Customer communication strategies, promotional programs, CRM data quality, sales performance initiatives, and parts online shop support.
Domain
Construction machinery / Aftermarket services
Deliverable
product features | dashboards & analysis | client delivery
Required skills
CRM system management, data analysis and reporting, project coordination, online shop support, process optimization
Preferred skills
Experience in similar roles, structured and independent work style, interest in digitalization and automation
Technologies
Salesforce, MS Office (Excel, PowerPoint, Outlook)
Responsibilities
Contribute to the development of the customer journey and implementation of marketing measures; Support the execution of special promotions and coupon programs; Maintain and ensure quality of customer and machine data in Salesforce; Create analyses, reports, and management evaluations for Aftersales; Participate in planning and tracking of sales performance initiatives; Assist in handling inquiries and maintaining information for the spare parts online shop; Work on cross-team projects for digitalization and process optimization.
Seniority
Student (Bachelor/Master level)