Senior Analyst, Data and Analysis
Core
Deliver data-driven strategic marketing insights, including customer segmentation, media measurement, and forecasting for large client accounts.
Role type
Senior Marketing Data Analyst
Builds
Client-facing presentations, data visualizations, and optimization recommendations
Domain
Digital Marketing & Media Analytics
Deliverable
dashboards & analysis
Required skills
Marketing analytics, data visualization, ad tech, Excel, SQL, Python, R, Google Analytics, Google Ads, BigQuery, Power BI, Tableau, Looker Studio
Preferred skills
Experience with Adobe Analytics, Google Cloud Platform, modeling, forecasting
Technologies
Adobe Analytics, Google Analytics, Google Ads, Google Cloud Platform, BigQuery, Excel, Power BI, Tableau, Looker Studio, R, Python, SQL
Responsibilities
Analyze performance data for client business tracks, compile regular reporting deliverables, build ad-hoc analyses, craft client-facing presentations with data visualizations, identify client needs to guide analysis, collaborate with internal teams to build recommendations, own data portions of client presentations, guide measurement planning and project data requirements
Seniority
Mid-level (2-4 years experience), hands-on IC
