Pessoa Gerente De Estratégia
Core
Senior Strategy leadership role connecting business, culture, consumer behavior, and data to drive integrated brand and audience strategies for high-complexity accounts.
Role type
Senior Strategy Manager (Full Service Agency)
Builds
Integrated brand strategies, audience strategies, and Connections Planning deliverables for global clients.
Domain
Advertising & Marketing / Brand Strategy
Deliverable
product features
Required skills
Brand strategy, Creative strategy, Audience strategy, Connections Planning, Integrated communications, Consumer insights, Data analysis, People management, Hands-on execution
Preferred skills
AI application for strategic problem solving (automations, dashboards, agents)
Technologies
Marcel (AI platform), Udemy, LinkedIn Learning
Responsibilities
Lead construction and execution of brand, creative, and audience strategies; Develop integrated Connections Planning connecting disciplines and consumer journey; Transform business challenges into actionable strategic directions; Conduct strategic investigations to identify cultural and behavioral insights; Collaborate with creation, media, content, influence, and performance teams; Participate in active execution maintaining technical excellence; Lead and develop Strategy professionals while balancing management with hands-on work; Participate in local and global projects and presentations.
Seniority
Senior, hands-on IC with management responsibilities