Ad Ops Specialist/CM 360
Core
Managing end-to-end Campaign Manager 360 (CM360) ad serving, trafficking, and campaign tracking for Toyota South Africa digital campaigns.
Role type
Ad Operations Specialist (CM360)
Builds
Digital ad campaigns, tracking structures, and performance reports for Toyota.
Domain
Digital Advertising / Automotive
Required skills
Campaign Manager 360 (CM360), digital ad trafficking, impression tracking, click tracking, Floodlight setup, conversion tracking, third-party tags, campaign QA, IAS compliance, campaign pacing monitoring, discrepancy analysis, documentation, time management.
Preferred skills
Google Marketing Platform certification, GTM implementation experience, automotive/retail high-volume campaign experience, programmatic/paid social workflows, data reconciliation.
Technologies
Campaign Manager 360, Floodlight, IAS, GTM, third-party tags.
Responsibilities
Manage end-to-end CM360 ad serving and campaign trafficking; translate tracking briefs into accurate campaign setups; own Floodlight and conversion tracking setup; conduct pre-launch and live-campaign QA; monitor delivery, pacing, and reporting discrepancies; ensure IAS compliance for viewability and brand safety; support billing alignment through accurate data.
Seniority
Mid-level (3-5 years experience)