MarTech Senior Consultant, Technology Strategy
Core
Shape and deliver marketing technology strategies that align with business objectives, enhance customer experiences, and drive digital transformation.
Role type
Senior IC MarTech Strategy Consultant
Builds
Future-state MarTech architectures, technology roadmaps, and strategic implementation plans for enterprise clients
Domain
Marketing Technology (MarTech) / Digital Transformation
Required skills
MarTech strategy, enterprise architecture, platform rationalization, stakeholder management, vendor-agnostic recommendations, emerging AI integration, business case development, technology roadmap planning
Preferred skills
End-to-end MarTech engagement leadership, ecosystem modernization, generative AI use case identification, executive-level presentation skills
Technologies
Adobe Experience Platform (AEP), Adobe Experience Manager (AEM), Salesforce Marketing Cloud, Salesforce Data Cloud, Braze, Zeta, Treasure Data, Tealium
Responsibilities
Lead MarTech strategy and assessment engagements, develop current-state and future-state strategies, evaluate MarTech platforms and capabilities, partner with senior stakeholders to translate business needs into technology strategies, lead client workshops and capability assessments, develop strategic deliverables including executive presentations and roadmaps, advise on technology investments and enterprise architecture
Seniority
Senior, hands-on IC