Analyst, Commerce Media
Core
Managing and optimizing digital media campaigns for agency clients across retail media networks and direct publisher programs.
Role type
Junior digital media analyst (retail media)
Builds
Digital advertising campaigns for retail and brand clients
Domain
Digital advertising / Retail media
Required skills
Digital campaign management, Data analysis, MS Excel, Campaign QA, Performance reporting, Relationship management, Proposal formulation, Cross-functional collaboration
Preferred skills
Programmatic advertising knowledge, Retail media platform experience, Generative AI tools usage
Technologies
Prisma, Retailer APIs, Data storage platforms
Responsibilities
Execute and optimize digital media campaigns (search and display), Manage campaign documentation and QA processes, Aggregate data from retailer UIs and APIs, Develop client-facing performance reports, Maintain relationships with platform and publisher partners, Support offshore resources
Seniority
Junior, individual contributor