Senior Analyst - Partnerships, Experiential, & Culture
Core
Execute partnership projects for clients by synthesizing sports audience data, sponsorship metrics, and market trends to inform strategy and valuation.
Role type
Senior Analyst (Partnerships & Analytics)
Builds
Partnership valuations, performance dashboards, and strategic insights for client decision-making.
Domain
Sports marketing, sponsorship intelligence, and audience analytics.
Deliverable
dashboards & analysis
Required skills
Sports audience data analysis, sponsorship valuation techniques, secondary research tools (GWI, YouGov), Microsoft Suite (Excel, PowerPoint), statistical modeling, trend monitoring
Preferred skills
Agency or rights holder experience, brand measurement, campaign analytics, social listening
Technologies
GWI, YouGov, Microsoft Excel, Microsoft PowerPoint, Microsoft Word
Responsibilities
Deliver partnership valuations to support contract negotiation; conduct hands-on analysis of sponsorship measurement and fan research; develop reporting outputs and dashboards; monitor sports and entertainment trends; synthesize data sources into actionable insights for account teams.
Seniority
Mid-level, hands-on IC
