Senior Strategist
Core
Senior strategist shaping client narratives and developing forward-thinking communication strategies with a focus on social-first storytelling and digital culture.
Role type
Senior IC strategist (social-first & digital)
Builds
Platform-native campaigns and integrated communication strategies for diverse brands
Domain
Marketing & Advertising (Digital/Social)
Deliverable
product features
Required skills
Social-first strategy, cultural insights, creative briefing, client counsel, pitch management, campaign measurement, thought leadership
Preferred skills
Social listening tools, analytics, mentorship
Technologies
Brandwatch, Meltwater, GWI, native platform analytics
Responsibilities
Provide high-level strategic counsel to clients; Lead development of social-first campaigns; Conduct research to uncover cultural shifts; Distill research into creative briefs; Lead new business pitches; Define campaign KPIs and measure effectiveness; Mentor junior team members
Seniority
Senior, hands-on IC