Senior Program Manager (B2B)
Core
Leading cross-disciplinary teams and clients to deliver cross-channel B2B marketing solutions, managing timelines, budgets, and quality.
Role type
Senior Program Manager (B2B)
Builds
Integrated multi-track projects and multi-channel B2B campaigns (web, social media, webinars, events, video, podcasts)
Domain
Digital Marketing / Advertising Agency
Required skills
Project/program management, Multi-channel campaign management, Client relationship management, Risk and issue tracking, Scope management, Team leadership, Project planning and scheduling, Quality assurance, Cross-functional collaboration, Industry trend analysis
Preferred skills
Agile methodologies, Waterfall methodologies, Hybrid project management, PMP tools (Smartsheet, Workfront), Strategy and creative workflows, Long-form content production
Technologies
Smartsheet, Workfront
Responsibilities
Structure and manage integrated, multi-track projects and/or programs of multiple projects; Manage multi-channel B2B campaigns from client brief through strategy development, content development, hand-off to production and post-campaign reporting; Provide purpose, direction and motivation to team; Clarify and communicate project objectives and success criteria; Create project management deliverables (Project plans/schedules, status reports, deliverable trackers, production hand-off documents, risks & issues logs); Manage project and/or program risks and issues; Maintain project tracking, dashboards and information systems; Assess and manage project roadblocks and risks; Manage hand-offs to and cross-capability oversight and quality assurance with the production capability; Manage peer-level client relationships; Provide day-to-day project contact for the client; Maintain awareness of the current industry environment that shapes opportunities for client solutions; Contribute to the ongoing development of the Program Management Discipline and community.
Seniority
Senior, hands-on IC
