Planneur Stratégique CRM / Data Marketing (H/F/X) - Stage
Core
Define and design CRM and data marketing strategies for clients, working upstream of operational campaigns.
Role type
Strategic CRM and Data Marketing Planner (Intern)
Builds
Data-driven marketing strategies and campaign concepts
Domain
Marketing, Data, CRM
Deliverable
product features
Required skills
CRM data analysis, strategic marketing planning, market benchmarking, insight synthesis, strategic recommendation formulation
Preferred skills
Bilingual environment (English), strategic reflection, client relationship building
Technologies
Word, Excel, PowerPoint
Responsibilities
Analyze CRM and marketing data to extract strategic insights, contribute to the design and optimization of data-driven marketing strategies, collaborate with creative and marketing teams to align communication with strategic objectives, monitor global trends and advances in Data Marketing, benchmark market practices to enrich strategic recommendations, identify client needs and analyze client marketing strategies to guide strategic thinking