Integrated Media Manager / Senior Manager
Core
Lead integrated marketing and media initiatives for luxury and premium brands in Singapore, serving as the primary client partner for strategic planning and campaign execution.
Role type
Senior Account Manager (Integrated Media)
Builds
Integrated communications and media strategies, paid/owned/earned campaigns, and business growth initiatives for luxury/premium clients.
Domain
Marketing & Advertising (Luxury/Premium sector)
Deliverable
product features
Required skills
Integrated marketing strategy, media planning, account management, campaign execution, performance optimization, budget management, stakeholder management, commercial acumen, analytical skills, team leadership.
Preferred skills
Experience with luxury, premium, retail, beauty, fashion, or lifestyle brands.
Responsibilities
Act as primary client lead and strategic advisor; develop integrated communications strategies; manage end-to-end campaign planning and execution across digital, social, content, performance, CRM, search, and offline channels; oversee campaign performance, optimization, and reporting; monitor market trends and competitor activity; manage budgets, timelines, and deliverables; drive business growth and upsell opportunities; mentor junior team members.