VP, Performance Content GEO and AI Search
Core
Senior leader advancing Performance Content practice across Generative Engine Optimization (GEO), AI Search, and organic discovery to drive brand presence and visibility.
Role type
VP, Performance Content (GEO & AI Search)
Builds
Scalable client solutions, guidelines, and frameworks for organic visibility in AI-powered discovery experiences.
Domain
Digital Marketing / AI Search / Generative Engine Optimization
Deliverable
product features
Required skills
Strategic practice leadership, GEO and AI Search expertise, SEO strategy, client advisory, revenue growth, team leadership, marketplace intelligence, cross-agency collaboration, executive communication, service offering development.
Preferred skills
Bachelor's degree in business/marketing/analytics, 10+ years digital marketing experience, 6-7 years SEO experience, prior VP/Group Director level success.
Technologies
GEO platforms, AI Search tools, SEO analytics frameworks, performance measurement tools.