Merchandise Manager- Performance
Core
End-to-end accountability for the Performance Footwear Category (Trail, Road, Gravel Running, Outdoor) across B2B and D2C channels, translating brand vision into market-ready assortments.
Role type
Senior Category Merchandising Manager (Performance Footwear)
Builds
Seasonal product ranges, assortment plans, and GTM strategies for key accounts and direct-to-consumer channels.
Domain
Outdoor sports / Performance footwear / ANZ market
Deliverable
product features
Required skills
Category merchandising/management, assortment planning, financial planning and forecasting, go-to-market (GTM) leadership, range architecture, pricing strategy, demand and supply KPI analysis, advanced reporting dashboard development
Preferred skills
ANZ sporting goods market knowledge, consumer and competitor insights, outdoor and sports lifestyle segment experience
Responsibilities
Define long-term category strategy by sub-sport and channel; own end-to-end category strategy development for key accounts and D2C; establish range architecture; lead seasonal planning including volume forecasting and lifecycle management; optimize assortments for profitability; own GTM processes; translate market insights into actionable strategies; liaise between global and local teams; develop reporting dashboards for assortment efficiency
Seniority
Senior, hands-on IC