Client Executive
Core
Plan, implement, and optimize integrated media campaigns for clients, managing the full lifecycle from planning and buying to trafficking, reporting, and insights.
Role type
Senior media planning executive
Builds
Integrated media campaigns and communication plans
Domain
Media agency / Advertising
Required skills
Media planning, campaign implementation, trafficking, campaign analysis, budget management, stakeholder management, data interpretation, market research, financial reconciliation
Preferred skills
Australian media landscape expertise, negotiation skills, optimization strategies
Technologies
eTAM, BMD, Roy Morgan, EMMA, eRAM, Nielsen Digital/Answers, Sizmek, DCM, MOVE, AQX Fusion, DoubleClick, Netratings, ComScore, AdRelevance, Office (Word, PowerPoint, Excel)
Responsibilities
Create cross-channel communication plans supporting client business objectives; manage day-to-day implementation and ensure media is bought and delivered to plan; support activations team with partner briefings and negotiations; monitor and optimize campaigns for maximum efficiency; reconcile campaign delivery and manage billing processes; deliver post-campaign reports with insights and recommendations.
Seniority
Mid-Senior, hands-on IC