Vice President Director, Social Creative
Core
Lead social media creative strategy and execution for automotive brands, transforming cultural signals and trends into breakthrough content that drives conversation and business impact.
Role type
Senior IC creative director (social media)
Builds
Social-first creative campaigns, content series, and community-driven formats for automotive clients
Domain
Automotive industry + Social Media Marketing
Required skills
Social media creative direction, team management and scaling, automotive industry experience, cultural trend analysis, storytelling, content creation, influencer collaboration, strategic thinking, cross-functional leadership
Preferred skills
TikTok expertise, hands-on content creation, deep knowledge of internet subcultures and memes, ability to communicate with C-level executives
Technologies
TikTok, social media platforms, creative production tools
Responsibilities
Develop social-first creative work that earns attention and drives conversation; Partner with strategy teams to turn cultural signals into breakthrough creative; Lead culturally literate storytelling rooted in subcommunities; Manage and mentor a team of creators and social-first talent; Build relationships with agency capabilities including strategy, media, and tech; Work with clients to understand business opportunities; Drive creative culture within the agency
Seniority
Senior, hands-on IC with leadership responsibilities