Regional Strategy Director
Core
Lead strategic planning and media strategy development across multiple markets, driving client growth through data-driven insights and audience intelligence.
Role type
Senior regional strategy director (media/advertising)
Builds
Integrated media strategies, communication frameworks, and customer decision journeys for regional clients
Domain
Media, advertising, and marketing
Deliverable
product features
Required skills
Strategic media planning, audience intelligence, consumer insights, market research, stakeholder management, cross-functional team leadership, storytelling, data analysis
Preferred skills
Additional languages beyond English
Technologies
Google Analytics 4, Campaign Manager 360, DV360, SimilarWeb, YouGov, GWI, Nielsen, Kantar
Responsibilities
Lead extraction of consumer and market insights to develop regional strategies; oversee integrated media strategies across multiple countries; manage regional client accounts as a strategic partner; design connection plans and customer decision journeys; transform research data into actionable insights; lead strategic workshops with regional teams; identify emerging trends and innovation initiatives; monitor regional performance metrics and KPIs.
Seniority
Senior, hands-on IC