Director, Media
Core
Lead strategic media planning and client relationships for large enterprise brands, translating brand objectives into audience recommendations and campaign execution.
Role type
Senior IC media director (strategy & client management)
Builds
Strategic media plans, audience recommendations, and campaign executions for large enterprise clients
Domain
Digital marketing, media planning, and brand strategy
Required skills
multi-channel media planning, digital media expertise, strategic campaign planning, audience analysis, analytics interpretation, client relationship management, portfolio management of paid media, team leadership, project management
Preferred skills
visual storytelling, creative decision making, problem solving, intervention capabilities
Technologies
media planning tools, analytics systems, campaign management platforms
Responsibilities
Maintain in-depth knowledge of current media industry news and brand business; Lead the team and day-to-day client interaction; Write and deliver strategies and POV's; Analyze client's audience strategies and lead business case development; Provide vision, direction, management and support to individuals within the team; Ensure people are adopting best-in-class tools and techniques; Portfolio management of paid media for a large brand.
Seniority
Senior, hands-on IC with management responsibilities