(Senior) Digital Consultant Media (all genders) - Deutschlandweit möglich
Core
Senior digital consultant responsible for advising clients on digital media and communication strategies, planning, and optimizing cross-channel campaigns.
Role type
Senior digital media consultant (client-facing)
Builds
Cross-channel digital media campaigns and communication strategies for brands
Domain
Digital marketing and media planning
Required skills
Digital media planning, cross-channel campaign management, client advisory, data analysis, reporting, budget control, stakeholder management, MS Excel, planning tools
Preferred skills
Experience with biddable channels, direct bookings, German advertiser landscape, AI tools
Technologies
Display, Programmatic, Social Media, Video, MS Excel, planning tools
Responsibilities
Advise and lead clients on digital media and communication strategies; Plan, execute, steer, optimize, and analyze cross-media digital campaigns; Develop cross-channel media plans along the customer journey; Analyze campaign, competitive, and target group data to derive insights and recommendations; Create and present reports including budget control and success measurement; Coordinate data requirements and ensure efficient collaboration between planning, buying, and other units.
Seniority
Senior, hands-on IC