Associate Director, Strategy
Core
Lead media strategy and planning for assigned clients in the healthcare industry, ensuring alignment with business objectives and client needs.
Role type
Senior IC media strategy manager (healthcare)
Builds
Integrated media strategies, channel mix recommendations, and budget allocations for healthcare brands
Domain
Healthcare media and advertising
Required skills
Media planning, cross-channel strategy, client relationship management, team leadership, strategic budgeting, industry trend analysis
Preferred skills
HCP/Pharma media planning, media research tools proficiency, new business development
Technologies
mediaocean
Responsibilities
Drive media planning process and strategy development; manage multiple client accounts; mentor and develop team members; collaborate with cross-functional teams; present strategies and performance updates
Seniority
Senior, hands-on IC with management responsibilities