Social Media Lead for Talent
Core
Develop organic content strategies and repeatable playbooks for top-tier fitness and wellness creators to drive social and monetary growth.
Role type
Social Media Lead for Talent
Builds
Creator-specific social media playbooks, launch marketing kits, and challenge marketing kits
Domain
Creator economy, fitness, wellness, lifestyle
Deliverable
product features
Required skills
organic content strategy, algorithm tracking, viral trend analysis, performance analytics, newsletter creation, ad creative feedback, curriculum development, editing guidance, growth tracking
Preferred skills
AI tool building, fitness/wellness vertical expertise
Technologies
Instagram, TikTok, editing tools
Responsibilities
Develop bespoke social strategies for top-tier talent, research viral trends and algorithm changes, track and analyze creator performance, publish social trend newsletters, build launch and challenge marketing kits, coach creators on editing and content optimization, own social growth tracking for top creators
Seniority
Senior, hands-on IC