Creative Strategist für Google Ads (m/w/d) - 100% remote
Core
Developing creative strategies to scale D2C brands on YouTube and Demand Gen, including shooting conception, asset analysis, and project orchestration.
Role type
Senior Creative Strategist (Performance/D2C)
Builds
Scalable video creatives and ad assets for international D2C brands
Domain
Digital Marketing / Performance Marketing / D2C E-commerce
Required skills
Creative strategy development, Creative analysis (Hook/CTR/ROAS), Project orchestration, Client communication, E-commerce logic, AI tool usage
Preferred skills
Google Ads experience, Media buying, Copywriting, Design, AI tools in creative context
Technologies
YouTube, Demand Gen, AI tools
Responsibilities
Develop creative strategies for scaling D2C brands, Conceive shooting concepts from idea to production brief, Analyze creative performance metrics (Hook/CTR/ROAS) to iterate assets, Orchestrate projects between performance and creative teams, Lead client calls as trusted advisor, Utilize AI tools for angle research and analysis
Seniority
Senior, hands-on IC