Content Marketing Manager (m/w/d)
Core
Develop targeted B2B content for internal and external channels, manage a corporate blog, and execute SEO/GEO strategies to enhance visibility.
Role type
B2B Content Marketing Manager
Builds
B2B content assets, corporate blog, and SEO-optimized digital presence
Domain
B2B Marketing, Electrotechnical Industry
Deliverable
product features
Required skills
B2B content strategy, SEO and GEO, content management systems (CMS), newsletter creation, social media management, data analysis for content performance
Preferred skills
Technical domain knowledge (electrotechnics/industrial applications), experience in international markets
Technologies
Typo3, WordPress
Responsibilities
Develop targeted content for B2B audiences, plan and maintain a corporate blog, create newsletters and social media posts, implement SEO/GEO strategies, analyze content performance via KPIs, coordinate with internal stakeholders
Seniority
Mid-level, hands-on IC