Content Marketing Manager (m/w/d)
Core
Develop targeted B2B content for internal and external channels, including blog management, newsletters, and social media, while executing SEO/GEO strategies to enhance visibility.
Role type
B2B Content Marketing Manager
Builds
B2B content assets, corporate blog, newsletters, and social media campaigns for an international electrical engineering leader
Domain
B2B Marketing / Electrical Engineering
Deliverable
product features
Required skills
B2B content marketing, SEO, GEO, CMS management (Typo3, WordPress), technical topic interest, structured independent work
Preferred skills
Electrical engineering background, industrial applications knowledge
Technologies
Typo3, WordPress, LinkedIn, SEO tools
Responsibilities
Develop targeted B2B content, conceive topic plans, create and maintain corporate blog content, plan and execute SEO/GEO strategies, analyze content performance via KPIs, coordinate with internal stakeholders
Seniority
Mid-level, hands-on IC