Online Marketing Manager (m/w/d) – Creative Ads
Core
Develop, plan, and execute online advertising campaigns with a focus on performance marketing, creative content production, and data-driven optimization.
Role type
Online Marketing Manager (Performance & Creative)
Builds
Online ad campaigns, video ads, static image ads, and marketing strategies for clients.
Domain
Digital Marketing / Performance Marketing / Creative Production
Required skills
Performance marketing strategy, campaign planning and execution, video editing, graphic design for ads, KPI analysis (CTR, CPC, CPM, CPA, ROAS), competitive analysis, creative concept development, A/B testing, AI tool integration for marketing.
Preferred skills
Experience with AI tools for creative generation, knowledge of modern marketing trends.
Technologies
Video editing software, graphic design tools, AI marketing tools, analytics platforms.
Responsibilities
Develop and implement online ad campaigns, create and edit video and static image ads, analyze campaign performance using KPIs, monitor market trends and competitor ads, test new creative approaches and messaging, collaborate with the marketing team.
Seniority
Mid-level, hands-on IC