Ecommerce Analyst
Core
Manage e-commerce media campaigns, audience insights, and daily operations for advertisers across platforms like Amazon and Walmart.
Role type
e-commerce media specialist (IC)
Builds
digital advertising campaigns and media strategies for retail clients
Domain
digital advertising / e-commerce / retail media
Required skills
e-commerce media campaign management, campaign optimization, bid management, budget management, data analysis, Excel (pivot tables, lookups), stakeholder communication
Preferred skills
media planning, media buying, creative strategy, ad serving tools (GCM, Sizmek), bidding tools (Marin, Skai, 4C), verification tools (IAS, MOAT), additional retail media platforms (Instacart, Kroger, Criteo, Pacvue)
Technologies
Amazon, Walmart, Google Ads, GCM, Sizmek, Marin, Skai, 4C, IAS, MOAT, Instacart, Kroger, Criteo, Pacvue
Responsibilities
Set up and monitor e-commerce campaigns across required platforms; manage daily operations including budgets, conversions, and bid management; run weekly status calls with internal stakeholders; provide data-driven recommendations and optimization strategies; maintain QA trackers and compliance; collaborate with global account teams and clients.
Seniority
Mid-level, hands-on IC