Senior Strategist
Core
Senior strategist driving long-term brand vision and creative strategy for financial services clients, bridging creative thinking with strategic planning.
Role type
Senior IC brand strategist
Builds
Brand ideas and strategic frameworks for financial services clients
Domain
Advertising & Marketing / Financial Services
Deliverable
product features
Required skills
strategic thinking, creative direction, brand vision, research interpretation, data analysis, client communication, idea facilitation, cultural insight, design thinking, presentation skills
Preferred skills
experience in non-traditional agency environments, financial services account experience
Technologies
qualitative research tools, quantitative data tools
Responsibilities
Lead the team to develop brand ideas by examining brand aspects, consumers, and cultural environment; drive the strategic process and reduce complexities; utilize data to fuel imagination; foster an environment for creative excellence; communicate strategy logic with creative intuition.
Seniority
Senior, hands-on IC